For the third year running I've worked on the visual identity for Open City Docs Fest. This year, peeling billboards were the inspiration for all of the artwork. I felt this was an appropriate visual metaphor for a number of different reasons. Firstly it suggests the act of bringing ideas into the public domain - something which documentaries often do. The billboard is a democratic form as it's accessible and visible to all. Using the image in this way suggests the idea of reclaiming public space - the space filled usually with advertisements instead can be the catalyst for more interesting conversations. Finally the peeling nature conjures ideas about revealing what is hidden - peeling away the layers.
The festival will take place across a number of central London locations from 20 - 23 June. Lots more updates on this project to come over the next few weeks!